A lot of people tend to forget the importance of making a site SEO friendly. Knowing how important optimizing a site is crucial since without it, your site may not make it to anyone’s computer. Thing is, many site owners are forgetting the importance of site optimization. If your site is properly optimized for search engines like Google, then it will carry a long way to ranking your site higher.
There are a plethora of factors that you need to set straight for your site to be well optimized. These should be seriously considered when you make your website. Here are some basic things you should include in your site to be deemed “Google friendly.”
1. Text Navigation
2. Site maps
Site maps are excellent since a Google search engine spider can gain entry to your site map and explore your entire site. It’s recommend you give Google a sitemap.xml. Another useful feature for sitemaps is for visitors to quickly find information they’re seeking in a single page. A sitemap is basically a “bird’s eye view” of your whole site. This will only work if your site is properly structured.
3. “Orphan” Pages
If you possess orphan pages in your site realm, then search engines like Google will have a difficult time looking for them. What’s more, once they do get to it, they’ll find it challenging to make an exit. This will make it worse if you don’t have a properly structured navigation on the page. With this reason, you should ensure all your site pages are linked so it’s simple to spider.
While not as “big” as the aspects previously mentioned, your site content plays a key role of making your site Google friendly. Make sure you have a lot of interesting content lying around as well texts. Google spiders prefer pages with a ton of original content. Going for a minimal of 400-500 words of writing is sufficient enough to be detected. Make sure your site continues to grow on a regular as this will be helpful for search engines and returning visitors.